BizBuilder

What is your business idea?

What products or services will you offer?

Who are your ideal customers?

What are their demographics and interests?

What makes your business different from competitors?

Why should customers choose you? What is different and better about your offerings?

What are some of your short-term and long-term marketing goals?

What is your marketing budget this year?

Who are your main competitors? (list 3 or 4)

What are some of their strengths and weaknesses?

Are there specific channels you want to focus on (e.g., social media, email, SEO, content marketing, offline marketing)?